What a $3M Etsy Seller Knows That Most Shops Don’t
- Last updated on: June 17, 2026
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Want to know what a $3M print-on-demand seller says is working right now?
In this episode, Julie Berninger sits down with Christina to uncover the latest Etsy and Shopify trends driving sales in 2026. Learn how to spot trending designs, improve your listings with better mock-ups, and capitalize on growing demand for vintage graphics, personalized gifts, and popular color palettes.
Christina also shares insights on scaling across multiple marketplaces, using tools for product research, navigating Facebook ad strategies, and adapting to the rise of AI-generated mock-ups.
Whether you’re just starting or looking to grow your print-on-demand business, this episode is packed with actionable ideas you can apply today.
Chapters
(00:00) – Introduction to Christina and her success in print on demand
(02:12) – The explosion of trends in 2023, especially stripes and vintage styles
(05:07) – Identifying best-selling products and how to spot emerging trends
(09:56) – The importance of niche-specific trends like comfort colors
(13:00) – Popular design themes: club shirts with retro/hand-drawn styles
(17:28) – Mock-up best practices, including AI vs. real-model photos
(20:13) – The impact of AI on mock-up imagery and legal considerations
(24:24) – Optimizing product photos and videos for listings
(27:24) – Comparing Etsy and Shopify profitability and workload
(31:15) – Facebook ad strategies: interest vs. broad targeting
(34:13) – Testing and refining designs for success
(35:26) – Resources and where to find more tips on Shopify and Etsy growth
Resources
Follow Christina on YouTube
Follow Julie and Gold City Ventures on Facebook, Instagram, and YouTube
